Luxmi Estates is a heritage tea brand known for its premium blends and refined approach to tea culture, combining legacy craftsmanship with a contemporary luxury aesthetic.

I led the art direction for their quarterly summer shoot, creating a visual language that highlighted the richness and sophistication of their teas. Moving away from conventional tea styling, the shoot incorporated elevated, unconventional crockery and thoughtfully coordinated palettes to enhance the individuality of each blend. I also worked on their social media presence, ensuring consistency across the brand’s digital aesthetic.