Sticky
Feelings
BRAND STRATEGY
BRAND IDENTITY
VISUAL COMMUNICATION
PRODUCT DESIGN
PACKAGING
Sticky Feelings is a stationery brand for all the little things we feel but don't always know how to say. From prompt cards and notepads to compliments, stickers and tiny pick-me-ups, everything is made to help you put your feelings into words, share a little love or just make someone's day. Think of it as a friend who always knows what to say (or at least gives you a little nudge).
I built Sticky Feelings from the ground up, from naming and brand identity to product development, packaging and copy. The visual identity brings together warm browns, vibrant colours, chunky typography and playful shapes to create a world that feels expressive, warm and unmistakably Sticky Feelings. Every product has its own personality, while still feeling like part of one big family.